I moved My Dictionary out of the "Extras" folder to my Home Screen.

I love learning new words . . . succor, produsage . . . so, I found this article that discussed opportunities in media environments that have huge challenges. I found it interesting that Bird described me, the consumer, the "mundane, internalized, passive." For the first time ever, I made a comment on someone's facebook. I disputed the FACT that preschool owners are not among the 1%. Good news here, she has a dry sense of humor. She was pointing out that her mortgage payment was smaller than her preschool bill and the social implications of having children and remaining in the workforce.

Taking into consideration the differences in how people receive information is helpful when crafting your message. Internet connectivity around the world is not equal and not all of us are digital produsers (had to add that to my dictionary). One example would be cable news reporting that there is a mask shortage and  the sewers of the world set up shop in their living rooms to make masks.

Bird discusses how much the media industry should restrain produsage (added this one as well), which then enters the realm of property rights, shaping our perceptions, and clandestinely collecting data on the social behaviors of produsers.

Although the article focus is on marketing, the media, and online fandom, it also discusses how produsage looks in third world countries that do not have reliable or any access to the internet. Emerging video technologies that are inexpensive and mobile have allowed social discourse surrounding politics, race, and gender. Not all produsage is online as these videos are primarily sold and exchanged offline.

Produsage can also provide a voice to those who are less powerful, especially when it comes to democracy. No longer do you have to have an expensive ticket to a convention or voted/appointed into office to have voice in advancing democracy. However, the reality of offline events can intersect with online produsage as we see some governments shut down the internet.

The article influenced my opinion of how much the offline and online world impact each other both in developed and undeveloped countries, how produsage can influence the media and vice versa.